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CONSUMER
ENGAGEMENT
NEOTARGET LIFESTYLE
AND EXPECTATIONS
Decode New Needs, New U&A
Media Market and Quantitative Survey
Customer Segmentation
Portrait and Clusters
Ethnography
Expert and Street Interviews
Qualitative Research & Semiotics
New Insights Pool
UX
CONSUMER EXPERIENCE
JOURNEY
Consumer Behaviour and Attitude
Purchase Funnel
User Journey
Media Touchpoints
KPI


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